Avoid Going Rogue with Local Marketing Automation

Posted by Rory J. Thompson on Aug 9, 2016

The term “Going Rogue” has taken on a somewhat romantic notion these days, usually indicating someone showing an independent spirit, or failing to follow expected protocols. While it’s become something to admire in politics or sports (as long as the Rogue succeeds), it’s less appreciated in the business world. That may help explain the rapid rise of Local Marketing Automation (LMA) as a valuable tool in business, and to help achieve the goal of being a marketing leader.

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Topics: Local Marketing Automation